Digital Juggler helped us define our Digital Strategy, a project that lasted almost a year. Their approach was structured, thorough & proactive. They did a great job of getting under the skin of the organisation and our customers and worked collaboratively with a cross-functional internal team to drive the project forward and guide our strategic thinking. James and the team were a delight to work with.

Nicky Glennon, Head of Digital Marketing at The Wine Society

 

Digital is transforming the way businesses work, not just within the ecommerce team but across the organisation,┬áchanging business processes, technology and teams. It’s a challenge to know what to focus on and how to use limited resource to support digital growth.

Not sure what Digital Transformation means? Read my quick guide ‘What is Digital Transformation‘.

My digital transformation and strategy review service applies more than 15 years’ experience working across a wide range of clients to help your business make sense of its digital journey, and plan effectively for future growth. This includes:

SITUATIONAL ANALYSIS

  • Detailed audits of current capability and market position
  • Use of customer insight to audience segmentation to influence digital planning
  • Competitor analysis to understand relative strengths and weaknesses
  • Assessment of internal skills capability based on a digital competency framework

STRATEGY

  • Goals, objectives and target setting – realistic and measurable
  • Prioritised growth plans across business functions – ecommerce platform, digital marketing, customer services etc.
  • Mapping dependencies upon which growth is based e.g. logistics
  • Creating over-arching communications and content plans to drive co-ordinated marketing
  • Creating roadmaps and marketing calendars with clear prioritisation
  • Budgeting for growth and working within set budgets

IMPLEMENTATION & GROWTH

  • Helping the business upskill internally, by training and recruitment
  • Connecting digital teams to relevant skilled specialists through our industry connections
  • Providing ongoing digital strategy advice, support and guidance.

I have delivered successful digital strategy projects for clients including The Wine Society, Hansgrohe, Shopfitting Warehouse and Joseph Joseph.

I’d love to help you.

To find out more about the digital transformation service and how Digital Juggler can help evolve your digital strategy, please contact James today or say hello on Twitter.