[Learning time: 4 mins]
In the third video of our ecommerce replatform masterclass series, James Gurd gives practical advice and insights on the role of project management and which project management disciplines are essential to enable a smooth running project.
Welcome to part three of this ten part ecommerce platforming master class series. We’re going to be discussing project management essentials. Absolutely critical to ensure that there is a project manager and project management discipline that’s helping to protect the quality and consistency of the delivery for the project. So first thing is ensuring you have a clear definition of the project team. This means build out a matrix of all the stakeholders, internal/external, what their roles are, and their responsibilities, and ensuring that that is shared so that everybody knows the part they’ve got to play, and also what the escalation lines are to more senior members of the project team and who those people, and ensure that all those people are introduced so that the project team members know what’s happening from day one.
Then we need an experienced project manager to take control and this is somebody with proper experience and project management discipline, not just somebody who happens to be cheap and available! Having a experienced project manager is one of the most important skill sets you can add to your project, because it is an incredibly testing and difficult time to run a complex replatforming project.
You need somebody who can apply the rigors needed to keep it on track. The project manager then sets up the project office, which is the centralised intelligence system and processes that define how the project will be delivered, how information will be captured, and how documentation will be managed and shared.
They should then produce a project initiation document. This is a reference point that defines the overall project goals, scope, maps out the stakeholder matrix, the roles and responsibilities, and also decision making paths. This is a reference point for anybody who needs to be inducted into the project, so they can understand exactly what’s happening and why, and what success looks like.
Then the project manager should work with the senior stakeholders to define what the collaboration tool kit is. This is a series of tools enabling people within the project to communicate effectively.
First and foremost, you need a documentation management system. Some companies will have their own enterprise level DMS. So for example, working with OneDrive or JIRA/Confluence, which can be brought in to the development phase for doing things like ticketing and handling user stories. Others might have a network drive somewhere where they want to put documents. Others might use tools like Basecamp. In addition to document management, it’s about how you control communication so that you do not create a deluge in the inboxes by just having people send everything in email, which is massively inefficient and things get ignored or missed. So working with tools like Trello and Slack, to enable people to have rapid communication and also have a place where that communication can be stored and you can basically go back in order of what’s been said.
After agreeing to the collaboration tool kit, the project manager should start setting up a RAID. The RAID is a document that tracks risk, actions, issues, and decisions. This is really important because in the heat of battle, it’s very easy for a decision to get made in one meeting and not communicated effectively back to everybody in the project. By having a RAID managed by the project manager, that information gets captured, it gets time stamped, and the people who make the decisions get noted down. What this means is in the future if someone queries something, says “What happened there? We didn’t make that decision”, then you can go back to the log and say “Well actually, on the 3rd of June, this person made the decision. It was signed off and the raid log is presented back to project steering every two weeks. Therefore we’ve had visibility.”
The project manager also needs to set up a project meeting lifecycle, as in how many meetings, what type of meeting, who gets involved in each, and making sure that those are set up and diarised so that it’s not a sudden scramble on a Monday morning to get people into a room to make important decisions. And then off the back of that, ensuring that all meetings have a clear process for documenting minutes and notes and that anything that comes out in terms of actions, decisions, issues gets put into the RAID log for consistency. So all of this stuff is really, really important. It provides a level of discipline and consistency in how the project gets delivered and how information gets shared. So hopefully that has been useful.
Thanks very much for listening.
Other videos in the series
- Project set-up and governance
- Project budget & scope
- Business requirements capture
- Platform selection
- Building a TCO (total cost of ownership) financial model
- Platform due diligence
- Partner selection RFP
- Partner due diligence
- Common risks and how to mitigate
Who is this for?
Anybody committed to, or planning for, an ecommerce replatform/platform migration, especially the following roles:
- Project sponsor: C-suite, Directors of Digital, Ecommerce and Multi-Channel.
- Project owner: senior management e.g. Head of Ecommerce, Digital Manager.
- Project stakeholder: subject matter experts e.g. SEO Manager.
- Project Manager: contract or FT in-house PM.
- Agencies: Client account Director or Managers.
Visit my Ecommerce Replatforming Video Masterclass landing page to learn what this series is about and the value it can provide to your business.
Want to learn more?
If you have any questions, or would like to discuss how Digital Juggler can support your ecommerce replatform project, please contact us today.
Related resources
Downloadable replatforming checklist
Our ecommerce replatforming checklist is a step-by-step guide for ecommerce platform vendor selection and implementation agency (systems integrator) RFP process. Available as a detailed step-by-step online guide or via PDF download.
Re:platform Podcast
Weekly ecommerce podcast hosted by James Gurd and fellow experienced digital consultant Paul Rogers. Featuring interviews with industry thought leaders and practical advice on improving end-to-end customer experience, discover how to make better technology decisions.